It started with a pony tail holder. The hashtag #UrbanOutfittersBeLike has attained viral status this week after one Twitter user posted a photo of a pricey hair accessory from the Urban Outfitters website.
Twitter has since taken to openly mocking the retail store for the way they price their merchandise, posting every day items with considerable markups. A few of the funniest Tweets below:
Urban Outfitters is no stranger to controversy; the company apologized last September for selling a bloody-looking Kent State sweatshirt on their website. According to Time, Urban Outfitters has not commented on their recent spike in social media attention.